hi@ievajakusa.com
Ieva Jakusa is a Latvian, Amsterdam-based artist and designer working with media installations and print through a research-driven practice. Her work examines how folklore and ritual function as social systems that shape collective identity and material culture.
Drawing on her background in Latvia, where traditional practices have historically served as a tool for sustaining national identity, and her experience in the Netherlands, where cultural symbols are often commodified, she explores how tradition shifts between resistance, nationalism, and global circulation. Through multimedia installations and public programs, Jakusa reclaims traditional culture as a raw material, open to reinterpretation and evolution, inviting audiences to reflect on cultural heritage, nationalism, and capitalistic appropriation.
CV